Privacy agreement
1. Introduction
Dear User,
This Privacy Policy describes the privacy practices of Haier New Energy Technology Co., Ltd. and its subsidiaries and affiliates with respect to processing, services and activities related to the use of the Haier New Energy Website. Haier New Energy Technology Co., LTD. (hereinafter referred to as "Haier New Energy") is a subsidiary of Haier Group with its registered address at No. 17 Jiujiang Road, Tongji Sub-District Office, Jimo District, Qingdao City, Shandong Province.
Thank you for your interest in our company. We will strive to provide you with all the information that will help you protect your privacy and accommodate your use of data that may be related to your interactions with us. In this Privacy Policy, we explain what personal data we collect and why, how we use it, whether we share it with other companies, how you control your data and the steps we take to protect your privacy.
This policy applies to the personal data we collect when you use services related to Haier New Energy products. Most importantly, this Privacy Policy covers requests for assistance from our technicians or direct interactions with partners of our data processors (via apps, websites or telephone), hereinafter collectively referred to as the "Services". The Privacy Policy will be revised and updated in a timely manner. If you have any questions, comments or suggestions regarding this Policy, please contact us at: servies@haier-euro.com.
2. What data do we collect
We collect personal data for a variety of purposes, including maintaining efficient business operations and providing you with the best product experience. At E-tower, we collect the data you provide, data about your interaction with E-tower, and data about the use of products. Users provide data directly, for example when creating an E-tower account. Other types of data are collected through the process of interaction with our products, your use and experience with our products, and related communications.
The types of data we collect include:
Contact data: email addresses, contact addresses, contacts, and phone numbers.
Credentials: The password and verification code used to verify and access the account.
After sales: Once a product is registered, data related to the product purchased, such as codes and product lines, may be collected. In addition, if you require after-sales assistance from our service center, we may collect the following data: purchase invoices or other evidence showing the date the product was purchased, serial number, warranty information, and the type of assistance you requested.
Statistics: Data relevant to you, such as country, country, city, zip code, time zone, and your preferred language.
Interactive information: Data about your use of the E-tower platform. We provide this information when you submit a search query to use our products, and we use this information when we report an error.
Interactive data includes:
Location data: Geolocation data is required when registering a product via wi-fi or Bluetooth and when using a camera to scan a QR code to connect the product to the app, as well as when necessary to provide the product service, geolocation data is required and denial of authorization will limit the provision of the product service.
WIFI configuration: Data about WIFI configuration. When you configure WIFI using the E-tower mobile app, we need access to your geolocation authorization and current WIFI SSID. Denying access will limit WIFI configuration-related features.
We also obtain data from third parties. We protect any data obtained from third parties for the purposes described below, as well as any other restrictions imposed by the data source. Includes:
Google Analytics: Google Analytics is a web-based analytics service. Web Analytics is the process of collecting and analyzing data related to website visitors. During the entire process, no personal data of the user is collected or used. Web analytics is primarily used for website optimization. Information collected includes the website the user came from, the subpages the user has visited, the frequency and duration of visits to the subpages, etc.
Baidu Map: We locate the neighborhood block where the device is located by converting the latitude and longitude in Google Maps to the latitude and longitude in Baidu Maps, calling the official API of Baidu Maps and referencing the country address and zip code. These locations will be displayed on the map on the home pages of installers, distributors and service companies. This feature is only used to count the number of devices within a certain area and is not used to identify the exact location of the user.
Google Maps: We locate the neighborhood block where the device is located by calling the official API of Google Maps and referring to the country address and zip code. These locations will be displayed on a map on the home pages of installers, distributors and service providers. This feature is only used to count the number of devices within a certain area and is not used to identify the exact location of the user.
Weather data: We locate the block where the device is located by calling the location plug-in of Google Maps and referring to the country address and zip code. We then call Weatherbit's official API to get the latest local weather information and display it in the platform's user interface.
Depending on the circumstances, the data is provided by you directly when you register for a product, activate an account, request a service, or activate a warranty. If you decide to use the Apple or Google login systems in conjunction with Haier NEV products and/or use them to log into applications, we invite you to carefully consult the privacy policy and terms of service of each service before using. You may refuse our request for your personal data. However, if you choose not to provide such data, you will not be able to use our products or services or certain services.
3. The purpose for which the data is collected
We outline the purposes for which user data is collected.
According to E-tower, when assisting end users in submitting customer complaints, installers/distributors/service providers must obtain consent from users before using email addresses, phone numbers and usernames. Verify that the above three vendors have obtained your consent before helping you file a customer complaint. During this process, these installers/distributors/service providers will become controllers of some of your private data. Likewise, they will protect the security of your personal data.
If, in the course of using our products, you have any objection to the purposes and permissions for the use of your personal data as described in this Policy, you may withdraw your consent to this Privacy Policy and exercise your rights as a data subject by deleting the private personal data or deactivating your account.
4. What do we do with the data
We will primarily process your data using registration, extraction, analysis and archiving tools, which are protected by systems that provide industry-standard security guarantees.
In particular, we will process your data through Haier New Energy and its data processors, primarily using IT systems and analytical tools. We take measures aimed at guaranteeing the application of the principles of accuracy, legality and transparency set out in applicable personal data protection regulations, including the General Data Protection Regulation (GDPR), protecting your privacy through technical and organisational security measures that guarantee an adequate level of security, To prevent loss or illegal or improper use and unauthorised access to your data.
5. Duration of data storage
Your data will be stored for the strictly required period of time for the purposes for which the data was collected. In any event, the following storage terms will apply:
1． For purposes of contractual and legitimate commercial interests, the data will be stored for a period equal to the provision of the service you requested and for a period of 10 years thereafter, without prejudice to any case where legal proceedings require storage for a subsequent period and, in the event of a dispute, from the competent authority or as required by the applicable regulation.
2． The data collected by your express consent will be retained until the purpose is fulfilled and in any case for no longer than 10 years. Consent forms will be periodically assessed to verify that their retention is fit for purpose for which the consent was collected. You are free to revoke a given consent at any time.
6. With whom we share data
Haier New Energy Technology Co., Ltd. is a company located at No. 57, 17 Jiujiang Road, Tongji Sub-District Office, Jimo District, Qingdao City, Shandong Province, China. For specific requirements related to the server location of Haier New Energy or its providers, the servers and databases are located within the EEA in order to provide the relevant services.
For contractual purposes and legitimate business interests purposes, your data may be shared with the following parties:
1) for contractual purpose, your data may be communicated to persons authorized and appropriately notified and trained by Haier NEV, or to third party persons acting on behalf of Haier NEV and as data processors in accordance with Haier NEV’s instructions, including companies providing technical and pre-sales/post-sales assistance.
Third parties providing services include the following categories:
a. Original Equipment manufacturers;
b. Third party service providers who provide assistance and advisory services to the company in relation to (including but not limited to) technical support, equipment maintenance consulting, fault-finding advice activities;
c. providers of IT and maintenance services;
d. Subsidiaries of Haier Group;
e. Parties and authorities whose right to access data is explicitly recognized by laws, regulations or measures promulgated by competent authorities.
2) for legitimate business interests purposes, your data may be shared with the following parties:
a. Third party service providers who provide assistance and advisory services to Haier Energy in relation to (including but not limited to) technical, accounting, administrative, legal and insurance support;
b. Companies under Haier Group;
As part of the Haier Group, Haier New Energy may transfer your data within its business group for administrative and accounting purposes. The legal basis on which the processing of data is lawful for this purpose is the legal basis referred to in Article 1 (1) f) of Regulation No 6 (EU) 679/2016, or because the processing is necessary to pursue the legitimate interest of the data controller in the circulation of the data within its business group for administrative purposes.
c. Potential purchasers of Haier Energy and entities arising from the merger or any other form of transformation related to Haier Energy;
d. Competent authorities.
At the same time, Haier NEV also relies on providers located in third countries outside the EU - as data processors. Your data may also be transferred between Haier Group companies whose registered offices are located in third countries outside the EU, or to our service providers and third-party providers acting on our behalf, as described in this disclosure. In such cases, Haier NEV undertakes to guarantee adequate protection and safeguards, including but not limited to the signing of cross-border data transfer agreements, prohibiting remote access to personal information, etc. to protect the security of your data on the basis of legality, legitimacy and necessity.
If you use your Google or Apple login or digital assistant and digital platform in combination with Haier New Energy products, your personal data may be shared with such service providers. In this case, these providers will act as autonomous data controllers and will operate in accordance with the regulations set forth in their privacy policy and Terms of Service, which we invite you to review.
7. What rights do you have under the law and how do you exercise them
The law gives you the right to check how your data is processed and, where applicable, to restrict its use. You can exercise these rights free of charge at any time by contacting our company. Haier New Energy takes all necessary measures to facilitate your exercise of these rights.
you have the right to:
Receive confirmation of the existence of your personal data, access to its contents and obtain a copy of it (right of access);
To update, modify or correct your personal data (right of correction);
Request deletion or restriction of the processing of personal data in the cases provided for in the regulations, including where the data processing is unlawful or the storage of the data is not necessary for the purposes for which it was collected or otherwise processed (right to deletion and right to restriction);
Withdrawal of consent at any time, where provided, without prejudice to the legality of processing based on the consent provided prior to the withdrawal (right to withdraw consent);
To receive a copy of the data provided by you in a structured, commonly used, machine-readable format and, where technically feasible, to request that this data be transmitted to another data controller (right to data portability);
And object to processing in the circumstances specified in the regulation (right to object).
You may send a written statement to the Company at the E-mail address provided below: servies@haier-euro.com. Please be sure to include our company name (Haier New Energy) in any correspondence you send to our representatives, and when contacting us, be sure to provide your name, email address, postal address, and/or phone number to ensure that we can manage your request properly. The right to exercise some of the above rights is expressly prohibited. The statement can be revoked or modified later using the same procedure.
Note that requests to delete data are subject to current document storage laws and regulatory obligations.
If you believe that your data has not been processed in accordance with the regulations or have an objection to the use of the data, you can file a complaint with the regulatory authority in the country where you live or work or where the alleged violation occurred.
For the various services offered by Haier Energy, we invite you to review the various privacy policies for all the details regarding the processing of your data.
Please note that your personal data may be processed by partner organizations operating in the field of maintenance and customer service when you visit the section of the website dedicated to equipment product registration and after-purchase activities and fill out the forms. For more information about the processing activities carried out by our partner organizations, we invite you to review their specific privacy policies.
Websites and apps as well as Haier New Energy products are not intended for use by minors. If you are a minor, you may not register as a user on the website or app, or otherwise provide us with your personal data. If you aware that we have inadvertently obtained the personal data of a minor, please contact us, we will delete them immediately.
The Date
21/04/2025